RÖSLE

Microsite

A company steeped in tradition that has been developing high-quality kitchen utensils as well as outstanding BBQs for 130 years no less. RÖSLE. When it comes to product development, the brand always focuses on combining appearance with function. This gives rise to unique gadgets that not only facilitate life in the kitchen but also revolutionise it.

Customer
RÖSLE

Project
Microsite

Concept

Our customer RÖSLE can look back at 130 years of company history this year. For this anniversary we came up with something very special that appeals to every cooking fan: a cook-book with Germany's 130 most popular family recipes. Best of all, everyone can contribute. Simply send in your favourite recipe or vote. The matching microsite is now online – and of course there is also something to win.

Features

On www.130ROESLE.de you can easily upload your favourite recipe or the recipe favourites of the family, including photos and the story. The online voting decides which entries will later appear in the printed cook-book and which 3 will receive the top prizes. Linking to Facebook and other social media not only ensures many votes, but also the viral spread of the idea and opens up new customer groups.

You would also like to contribute to Germany's favourite recipes? Join us at www.130ROESLE.de!

Features

Auf www.130ROESLE.de kann man ganz einfach sein Lieblingsrezept oder den Rezeptfavoriten der Familie hochladen, samt Fotos und der Story dazu. Das Online-Voting entscheidet, welche Beiträge später im gedruckten Kochbuch erscheinen und welche 3 den Hauptgewinn bekommen. Dabei sorgt die Verlinkung zu Facebook und anderen sozialen Medien nicht nur für viele Votings, sondern auch für die virale Verbreitung der Idee und eröffnet neue Kundenkreise.

Möchten auch Sie zu Deutschlands Lieblingsrezepten beitragen? Gerne unter www.130ROESLE.de mitmachen!