Red Dot 2026 has awarded WIE-AI Best of the Best in AI for E-Commerce. The jury judged the design of a fully managed production workflow, from studio production to final delivery.
Red Dot 2026 has awarded WIE-AI Best of the Best in AI for E-Commerce. The jury judged the design of a fully managed production workflow, from studio production to final delivery.
The biggest opportunity with AI is creating more personalized content at scale.
Innovation is only valuable when it helps our clients scale content smarter.
Thank you to our team and our clients for making this possible.
AI turns existing product images into authentic on-location content, giving every product a richer visual story without additional shoots.
Built on over 20 years of fashion production expertise, WIE-AI combines real products, real models and AI-powered workflows to create scalable, channel-ready content with accurate product presentation.
This innovation has now been recognized at the German Brand Award 2026 with Gold for Brand Innovation & New Business Models and Winner for Best AI Project of the Year.
A huge thank you to our clients, partners and the entire Wiethe team for making this possible.
Part of our studio was damaged by fire.
Around 800,000 images delivered on time.
Business as usual for our clients.
